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Animal welfare / conservation charity single, video and campaign – #DoWhatYouLike

‘Do What You Like’ is a folk-rock single from Cambridge musician Gavin Chappell-Bates. It will be released on Thursday 4th October 2018, World Animal Day, and is a song that reflects on how we, the human race, treat our home, planet earth, and the other inhabitants that we share it with.                                                  

It will be available to purchase as a digital download on Bandcamp, iTunes, Amazon, Google Play and other online retailers. A short film will be released on the same day to accompany the single. This was made by Gavin with footage provided by a number of animal welfare and conservation charities to help create a visual representation of the song’s message.   

All proceeds from sales of ‘Do What You Like’ will go directly to these charities that provided footage to make the film: Animal Aid, Animal Equality, Animals Australia, Earthling Ed, Greenpeace, PETA, Save Me Trust, Tiger Awareness and Viva!

Gavin wrote the song to highlight his biggest fears, the destruction of our environment and the mass slaughter and suffering of animals. In 2014, inspired by his affection for his cat Sully, Gavin had an epiphany and converted first to vegetarianism and then to veganism. Having been a consumer of meat, dairy and other animal based products for over thirty years he had never previously questioned what he put into his body but with increased awareness he, along with his wife Alison, decided to make a change. 

‘Do What You Like’ was written as a direct reaction to the stark change in his lifestyle, of which Gavin says:

 “It was one of the best decisions I have ever made. I now feel so much better as a result, both in body and in mind. More importantly, my eyes have now been opened and I want to do all I can to help others understand the realities of what is happening to our environment and animals that are farmed for food. I dream of a world where all humans live on a sustainable plant-based diet and we are all in balance with the planet we call home. I believe this will one day happen, hopefully in my lifetime.”

Gavin wants to use his music and the release of ‘Do What You Like’ to raise awareness about these issues. He is asking others to join him in this mission by signing up to a crowd-speaking campaign which will share the song and video across participant’s social media channels on the release date. You can take part in this here: https://gavinchappellbates.com/dowhatyoulike/ 

Gavin deliberately chose to coincide this release with World Animal Day, a social movement which aims to raise the status of animals in order to improve welfare standards across the globe. You can find out more about this here: www.worldanimalday.org.uk 

‘Do What You Like’ can be pre-ordered from Gavin’s Bandcamp store: gavinchappellbates.bandcamp.com/album/do-what-you-like-single

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